Outsourced design in practice: by industry, deliverable and engagement
What the work actually looks like in restaurants, football clubs, finance, real estate, product brands and events, what you receive, and the three ways to engage.
"An outsourced design department" stays an abstraction until you ask what it actually produces for a business like yours. So here it is in the concrete: what the work looks like in the industries we know well, what you receive, and the ways you can engage without signing your life away.
By industry
Restaurants and hospitality. Menus that sell rather than list, in one visual system across à la carte, drinks, breakfast and seasonal promos, plus the identity, signage, packaging and social around them. Bilingual and Arabic (RTL) layouts where the market needs them. See LaFamiglia and Caffelini, or the guides to menu design in Dubai and hospitality branding in Cyprus.
Football and sports clubs. A matchday system your own staff can run all season: line-ups, results, stats and player posters as templates, plus stadium-scale print, brand books and sponsor decks. We have done this since 2018 with Riga FC, Aris Limassol and Mežaparks Sport Village. The method is written up in the matchday design system.
Finance and professional services. Dense material made legible: investor and board decks, reports, data visualisation, seminar and webinar content and the events around them. See John Galt Finance, Analytics FC and Coface Switzerland, or the guide to investor pitch decks.
Real estate and development. Launch campaigns that work across languages and channels at once: multilingual social, ad banners, exhibition stands and sales presentations. See Palatium Residences and Archideco.
Product and manufacturing brands. Packaging and label systems built for the shelf and for the print run, with prepress and dielines that survive production, plus the exhibition kit and the website behind them. See Aspari and Alis-Co.
Local service businesses. The whole visible surface of a venue: logo and identity, signage and shop wrap, price lists, flyers and the newsletters that bring regulars back. See Lion Barbershop.
iGaming and affiliates. Sites built to rank in brutally competitive markets, with the SEO work behind them. See Roowins.
Events. Every surface a guest meets, from the invitation and the photo zone to screen graphics and the smallest printed detail, tied together with the website. See LF Events.
By deliverable
If you think in outputs rather than industries, this is the catalogue. Any single item can be a one-off, and all of it can sit under one ongoing arrangement.
- Brand identity, logo systems and brand books
- Print and editorial: catalogues, brochures, menus, stationery, signage and large format
- Packaging and label design, print-ready with prepress and dielines
- Investor, sales and board presentations, with data visualisation and editable master templates
- Social content systems and campaign creative, including matchday graphics
- Websites, landing pages and online stores, with SEO and performance work
- UI/UX and product design: apps, dashboards and design systems
- Motion, 3D visualisation and product photography
- Custom internal tools, bots and workflow automation
The full catalogue with what sits inside each line is on the services page.
By how you want to work
A fixed package. Best for a defined deliverable: an identity, a menu, a website, a deck. After a short brief you get a clear quote with no hidden extras.
An hourly arrangement. Best for ongoing or open-ended work where the scope moves week to week. You pay for what is delivered.
The full department. Both of the above running continuously: one senior partner owning your whole visual side, same-day turnaround on small changes, and a system that keeps every new piece on brand. This is where most long-running clients end up.
Whichever you pick there is no lock-in: you can pause or stop at any time, with no penalties, and you talk to the senior designer doing the work rather than an account manager. If you are weighing this against a salaried hire, the numbers are side by side in outsourced vs in-house.
Where we work
Remotely, in your timezone, over email, WhatsApp and Telegram, in English, Latvian and Russian, with bilingual and Arabic (RTL) layouts where a market needs them. Most clients are in Latvia, across the EU, in Cyprus and the UAE, with work also going to the UK and Switzerland.
Start with the smallest useful thing
You do not have to hand over everything on day one. Most of the partnerships here started with one menu, one deck or one campaign, and grew because the next thing was easier to hand over than to hire for. Tell us what is on your desk right now.